When we last featured Detroit’s own Jason Hall, he was busy championing Slow Roll Detroit where he would captain thousands of Detroiters and Metro Detroiters alike in guided bike rides throughout the Motor City. Jason and his partner’s venture was a massive success in the D as Slow Roll would regularly gather anywhere between 5,000 and 10,000 cyclists for a single ride. This attention and notoriety gave Hall the opportunity to spread his love of cycling and its’ inherent sense of community in cities across the United States and even worldwide.
While astonished and proud of Slow Roll and the community of cyclists and Detroit enthusiasts it brought together, it also brought Jason thoughts of reflection and introspection. He had undoubtedly succeeded in uniting a community and raising the awareness and popularity of cycling throughout Detroit, but with so many people now participating, Jason’s original mission seemed to get lost amongst the mass crowds. It was time for Hall to get back to what was most important and that meant getting back to his roots.
Enter RiDetroit, Hall’s new cycle and Detroit focused pursuit. Unlike Slow Roll, RiDetroit features much smaller cycling parties with Jason guiding groups of no more than 50 cyclists at a time on tours throughout the heart of Detroit. The smaller groups give patrons the ability to actually hear and listen to Jason as he shares his tremendously vast knowledge of the city.
Hall does have several routes that he recommends to RiDers, but he also believes in showing people the parts of the city that they wish to explore the most. While some may be inclined to cover as much ground as possible in a single ride, others may wish to stop at a landmark, destination, brewery or bar for refreshments along the way. Unlike other guided tours of the city, RiDetroit covers significantly more ground and is available to all ages allowing for a truly unique cycling experience.
While RiDetroit is a for-profit bike tour, Hall is continually motivated to give back to the city he loves deeply. He has participated in partnered rides with the Detroit Public Schools Foundation and offers his tours free of charge to schools who wish to bring groups of students for a ride. He hopes to continue to develop relationships with charities, foundations, and other groups who share a mutual passion for giving back.
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